Data processing policy
Our client confidentiality policy
By submitting your email address in the application form, the client consents to the processing of their personal information. The cooperation procedure described below reveals the essence of our confidentiality policy. When visiting our website with the domain name www.marketingacentrs.lv and its subdomains, the Administration of the website www.marketingacentrs.lv and its subdomains, as well as third parties (in the cases specified below), have the right to collect and process information regarding the traffic of their online resource.
About personal data
1. The terms under which each client’s personal data will be processed (hereinafter referred to as “the Terms”) regulate the relationship arising from the analysis of personal information between the company SIA “WEB MĀRKETINGA CENTRS”, registration No. 40103875602 (hereinafter referred to as the Advertising Distributor), and the Client (a legally capable individual over the age of 18 who uses or orders the company’s services, receives advertisements, and information of interest sent to the provided email address).
The term “personal information” refers to any data that in some way characterizes the individual being processed or identified. This information is provided voluntarily and may include the following: the client’s name, surname, patronymic, phone number, delivery address, email address, company details, the position of the person visiting the website, social media profiles, and other information specified in the special fields of the form. All such data is submitted voluntarily by the visitors.
Processing of personal information refers to a specific action or a set of operations performed by the Advertising Distributor in the course of analyzing the obtained data, either with or without the use of automated data processing systems. Such actions include: collection, recording, compilation, systematization, storage, updating (following changes or revisions), compression, separation, use, transfer (provision of access, distribution), neutralization, blocking, destruction, and cleansing of personal information. Consent to the processing of personal information is given by entering the Client’s email address in the application form. This input is made by clicking a button located in a designated field on the Advertising Distributor’s website, which may be labeled as: “receive,” “subscribe,” “send,” “order,” or “calculate.” By performing this action, the Client provides their email address for the purpose of further beneficial cooperation with the Advertising Distributor, such as planning communication or sending advertising information and updates.
2. To submit an application to the Advertising Distributor, the Client is required to provide brief information about themselves, including: the name of the company or website they represent, their first and last name, phone number for communication with the Advertising Distributor, and email address.
3. By providing personal information, the Client consents to its processing by WEB MĀRKETINGA CENTRS for the purpose of receiving the necessary advertising, informational, and other materials of interest, in accordance with Section 4 of these Terms. The processing may also include the Client’s confirmation of consent to the analysis of personal data. In handling this information, the Advertising Distributor operates in compliance with the provisions of the Law on Personal Data Protection, the Law on Advertising, and its internal regulatory framework.
4. In cases where the Client wishes to update their personal data (if it has become outdated, incomplete, or inaccurate) or withdraws consent to its processing, they must send an official request to the Advertising Distributor. The request should include the subject line “Personal data update” or “Termination of confidential data processing” and be sent to the email address info@marketingacentrs.lv. The request must also include the title of the inquiry and the Client’s email address.
If the Client withdraws their consent to the processing of personal data, they automatically opt out of receiving advertising and informational mailings.
6. The personal information provided by the Client may be used by the Advertising Distributor for the following purposes:
6.1. for future communication necessary for the Client;
6.2. for sending newsletters in an advertising or informational format;
6.3. for implementing a set of activities aimed at promoting the Client’s services (or products);
6.4. for evaluating the performance of all structural units of the Advertising Distributor;
6.5. to deliver information to the Client about upcoming discounts or promotions of the Advertising Distributor via electronic mailings;
6.7. for monitoring customer feedback in order to provide future recommendations;
6.8. to identify winners in lotteries and promotions conducted by the Advertising Distributor (as well as by other persons or companies cooperating with the Advertising Distributor, whose products or services are promoted through mailings).
Disclosure of information to third parties
7. The Advertising Distributor undertakes not to disclose personal information to third parties.
The Advertising Distributor has the right to transfer such information to other individuals or organizations only if they cooperate with the Advertising Distributor under a contractual agreement for the purpose of fulfilling obligations to the Client, and solely within the framework of the contract’s terms. It is not considered a violation if the Advertising Distributor provides non-personal (anonymized) information to a third party for the purpose of assessing the effectiveness of its system, analyzing client purchasing behavior, or compiling recommendation lists. Personal information may also be published on the Advertising Distributor’s website in accordance with the website’s functionality — for example, when submitting reviews or questions. In such cases, the Client’s personal information (such as their name) is disclosed voluntarily.
8. The Advertising Distributor shall not be considered in breach of its agreement with the Client regarding the confidentiality of personal data if the disclosure of information is required in the interests of and within the framework of applicable law.
Non-confidential information
9. The Advertising Distributor has full rights to use cookie data from its website. Such information does not contain confidential data and cannot be transferred to other individuals or organizations. However, if the Client does not wish this technology to be used in relation to them, this function can be easily disabled in the Client’s browser settings panel.
10. The Advertising Distributor has full rights to use cookie data from its website. Such information does not contain confidential data and cannot be transferred to other individuals or organizations. However, if the Client does not wish this technology to be used in relation to them, this function can be easily disabled in the Client’s browser settings panel. The Advertising Distributor has full rights to use cookie data from its website. Such information does not contain confidential data and cannot be transferred to other individuals or organizations. However, if the Client does not wish this technology to be used in relation to them, this function can be easily disabled in the Client’s browser settings panel.
Security measures
11. In handling personal data, the Advertising Distributor employs sufficient measures to ensure the technical security and protection of information against unlawful interference. The Advertising Distributor is also obliged to take all necessary steps to safeguard the Client’s information from any unauthorized or undesirable actions.
Liability
12. In cases where the information provided is false or inaccurate, the Advertising Distributor bears no responsibility for the poor quality of work, feedback, or any other services provided, as the accuracy of the submitted data is not verified.
13. By using this website, you automatically consent to the processing of your confidential information. If you do not agree to such data collection and subsequent analysis, please do not use our website.
If any changes are made to our privacy policy and you continue to use the site, it will be considered that you have accepted the implemented changes.
14. Our personal data processing policy does not apply to third-party websites that mention our website or link to it. We are not responsible for the policies or actions of such third-party web resources.
15. The Advertising Distributor reserves the right to make changes to its privacy policy at any time. To stay informed about all updates, you should regularly visit our website marketingacentrs.lv and stay up to date on the measures we take to protect the data collected from our website.
By using our website, the Client is obliged to periodically review the current information regarding our privacy policy and any changes made to it.